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e-Commerce Account Director, Client Experience

e-Commerce Account Director, Client Experience

Power DigitalWorkFromHome, Huila, Colombia
Hace 1 día
Descripción del trabajo

A day in the life :

As an Account Director, you’ll be responsible for working with clients in the Lifestyle / Ecommerce space. You’ll have a broad and varied background with hands-on experience across many digital marketing channels and tools. This role will drive performance through integrated marketing tactics across paid, owned and earned channels. Through a deep understanding of the client’s business, the Account Director will guide and counsel clients on how marketing tactics can drive business outcomes. The Account Director will lead teams of highly-talented marketers by working closely to optimize their efforts and provide guidance, enforcing pivots when necessary. You’ll demonstrate leadership by gaining trust and providing strategic insight to account teams. This is an exciting role for a seasoned digital marketer seeking an opportunity to lead innovative campaigns.

Key Responsibilities :

  • Employ AI technologies to enhance and optimize business processes
  • Utilize and leverage Power Digital\'s Nova ecosystem as it relates to your department
  • Client-centric communication : establish strong relationships with client key decision makers by hosting monthly one-on-one check-ins to gauge sentiment, solicit feedback and share opportunities
  • Marketing strategy : guide the account team with a comprehensive strategy across paid, owned and earned channels to meet or exceed client objectives; proficiency in media planning and connecting product, audience and media
  • Data-driven insights : leverage data and analytics to identify strategic opportunities; translate learnings into clear reporting with actionable next steps
  • Measurement frameworks : use overlapping datasets to inform decisions; prioritize business metrics; inform tactical optimizations; use incrementality when needed
  • Client retention : lead renewal strategy, presentation and proposal development with the Account Manager; review contracts to ensure goals are on target
  • Service expansions : identify additional strategies to improve performance and expand client partnerships
  • Client portfolio : manage a diverse set of clients totaling a minimum of $175K in monthly recurring revenue
  • Team coaching and development : lead by example; provide timely feedback to up-level services
  • Other tasks and projects as assigned by Client Services leadership

Role Requirements :

  • Bachelor\'s Degree in Marketing, Communication or related discipline
  • 8+ years digital marketing experience in strategic planning, consumer insights, digital integration and client services, ideally in a digital or media agency
  • Proven track record of delivering high customer satisfaction scores
  • Extensive CRM or Marketing Operations platform experience (e.g., Salesforce, Shopify, HubSpot)
  • Experience speaking to business-level metrics such as LTV : CAC, MER, etc.
  • Campaign leadership skills for end-to-end development in a multi-channel environment
  • Ability to quickly build rapport with executive-level contacts
  • Desire to work as both a marketing consultant and a business consultant for clients
  • Highly dependable, self-starter, high energy, positive attitude with good organization and time management
  • Entrepreneurial spirit with a passion for problem-solving, continued learning, and personal development
  • Key Performance Indicators (KPIs)

  • 8.8 Average Client NPS
  • Most Important Things (MITs)

  • Team Coaching and Development
  • Marketing Strategy, Development and Execution
  • Client Retention and Client Revenue Growth
  • Power Digital’s people and culture are central to our success. We are an Equal Opportunity Employer, and we value diversity in backgrounds and experiences. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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    Director Experience • WorkFromHome, Huila, Colombia

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