Performance Marketing Analyst

At Keen, we don't just deliver services — we embed ourselves into the heart of our clients' businesses. From digital marketing and creative to customer experience, we craft bold, high-performance digital experiences for global brands.

Keen helps some of the most exciting U.S. and international companies scale smarter by embedding expert teams that drive results across marketing, creative, customer experience, and sales.

We're not a legacy agency. We're a partner in growth — and that's where you come in.

About the Role

We’re hiring a Media Analyst to join a high-performing media team supporting top-tier e-commerce and lead generation clients. You’ll act as the technical owner of campaign measurement and reporting — ensuring accurate, real-time data flows that empower our Media Buyers to optimize performance confidently.

This is a hands-on, data-driven role that blends ad operations, analytics, and marketing technology. The ideal candidate thrives on precision, can troubleshoot complex tracking systems, and is eager to grow into a Media Buying or Optimization role over time.

What You’ll Do

Ad Operations & Measurement Implementation

• Serve as the internal expert for paid media measurement setup — with hands-on experience implementing full-funnel tracking for Shopify and high-volume e-commerce clients.
• Configure, maintain, and troubleshoot Conversion API (cAPI) and Server-to-Server (S2S) connections across major media platforms (Meta, Google, TikTok, Snapchat).
• Implement and manage integrations with Measurement Partner tools (TripleWhale, NorthBeam, Recast, etc.) to ensure accurate and consistent reporting.
• Conduct regular audits to ensure data integrity and resolve tracking discrepancies independently.

Data Ingestion & Pipeline Management

Data Visualization & Reporting

Requirements

Benefits

What’s In It for You