Industry : Home Appliances & Consumer Electronics
Mission of the Role
To spearhead the end-to-end business operations in Colombia, achieving market leadership, profitability, and sustainable growth through strategic vision, team empowerment, and cross-functional excellence.
Key Responsibilities
- Business Strategy & P&L Ownership
- Develop and execute 3–5-year country strategy aligned with global objectives.
- Full accountability for Colombia P&L, sales targets, market share (KPIs, Revenue, ROI).
- Market Expansion & Brand Leadership
- Operations & Governance
- Oversee sales, marketing, supply chain, finance, and compliance.
- Mitigate regulatory risks and ensure 100% legal compliance in Colombian market.
- Team Development
- Lead multi-functional team; foster talent pipeline and high-performance culture.
- Coach senior managers (Sales, Marketing, HR) to exceed business goals.
- Stakeholder Engagement
- Build strategic partnerships with government entities, distributors, and key accounts.
- Represent the company at national industry forums.
Qualifications
15+ years in Home Appliances / Consumer Electronics (OEM, brand, or retail).5+ years as Country Head / GM with full P&L responsibility.Proven success in Colombian / LATAM market dynamics and distribution landscape.Fluent English and Spanish (written & verbal).▶️ Leadership : Managed teams in matrix organizations.▶️ Agility : Navigated market volatility (e.g., currency fluctuations, supply chain disruption).Why Join?
Lead a globally recognized brand in a high-growth emerging market.Relocation support and international career development.Education : Bachelor’s degree in Business, Engineering, or related field preferred.
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