Marketing Manager (BOG)

We’re looking for a creative, data-driven Marketing Manager with BPO experience to develop and implement marketing strategies for our office in Colombia.

The successful candidate will be responsible for enhancing our brand, attracting new clients, and supporting recruitment initiatives.

Responsibilities : Develop and manage marketing campaigns to support business growth and hiring initiatives, including digital campaigns for high-volume roles.

Oversee all digital marketing efforts : paid media, SEO / SEM, social media, and content creation.

Manage paid media, social media, and content strategies with a focus on candidate engagement.

Collaborate with Sales and Recruitment teams to design campaigns that generate leads and enhance employer branding across online and offline channels.

Ensure brand consistency across all marketing channels and materials.

Track and analyze campaign results to optimize performance, focusing on cost per lead, reach, and engagement.

Manage relationships with external marketing agencies and creative vendors.

• Skills and experience : Advanced, near-native English proficiency Bachelor’s degree in Marketing, Communications, or related field.

5+ years of marketing experience, within the BPO industry (required) Strong knowledge of digital marketing tools and analytics.

Excellent communication and project management skills.

On-site role based in Bogota.

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