Overview
About the role
We are seeking a high-caliber Social Media & Growth Lead to work alongside our Founder & CEO to systematize our go-to-market efforts, own our social media, and tell the story of our business. This is NOT a “weekly social media posting role” but rather a pathway to becoming a Head of Content, Head of Growth, or even Chief Marketing Officer at a fast-growing startup that’s experiencing rapid-growth.
Time
U.S. Central Time (CST)
Compensation
$1,800 to $2,000 USD per month
About you
Are you a social media wizard looking for autonomy? Are you an end-to-end growth hacker that loves to flex from marketing strategy to creating engaging content? We are looking for a Social Media & Growth Lead to transform our brand presence and attract top clients and candidates to our business. In this role, you will work cross-functionally with Client Services, Recruiting, HR and Marketing to tell our story so we can better fulfil our vision where everyone can take their God-given space. The right person will be given the autonomy to own initiatives, learn new skills, and travel around the world.
Responsibilities
Work with Executive Team and external partners to understand, test and manage various go-to-market strategies to grow our brand.
Drive scalable lead generation through our multi-channel strategy (content marketing, referrals, etc.).Develop and execute social media strategies for brand awareness, engagement, and growth.Collaborate with cross-functional teams for strategy alignment.Social media managementManage all social media channels, ensuring content is engaging and on-brand.
Create and curate content (text, images, videos) for target audience engagement.Build a content calendar so posts stay on schedule.Establish social media advertising workflows.Stay updated on social media trends and best practices through researching your audience.Analytics and reportingMonitor trends, analyze data, and make data-driven decisions for optimization.
Set and track performance through establishing KPIs for campaign success.Track and advise on client and candidate acquisition funnels to measure churn, conversion, etc.Requirements
4+ years of experience in Marketing, Social Media, and / or Growth role (preferably in a fast-growing or startup environment).2+ years of experience working for a U.S. client (preferably a startup).Creative AND strategic thinker, with the ability to develop innovative social media strategies that drive results and build a brand.Strong analytical skills, with the ability to analyze data and make data-driven decisions.Proficiency in social media platforms and tools for content scheduling, monitoring, and analytics.Strong understanding of social media platforms AND their trends / audience behavior, including Facebook, Instagram, X, LinkedIn, and moreAbility to work reliably and independently in a remote setting with minimal supervision.Bachelor Degree or higher in Marketing, Communications, or a related field (summa, magna or cum laude and / or Academic Scholar from a reputable college preferred)Preferred requirements
Bonus : You can run an entire campaign on your own (idea to post)Bonus : You are a growth strategist AND a wicked marketerBonus : You have a passion for growth hacking and lead-gen across various channels (cold outbound, SEO, email marketing, community engagement, guerrilla marketing, event management, and paid ads)Benefits
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