Senior Analyst [Aplica ya]...

Overview

Join our team as a Senior Analyst and take your career to the next level!

Role objectives : We are seeking an analytically minded professional to join our Analytics Team. The role involves managing data collection, executing analyses, creating dashboards, and providing insights for media optimization. Responsibilities include using advanced tools to analyze marketing strategies and campaigns, presenting findings to clients, and managing projects from start to finish. The role is based in Colombia and supports global teams.

Responsibilities

• Accurately assess the effectiveness and performance of paid advertising campaigns by collecting, aggregating, processing, and analyzing large datasets from multiple sources, including proprietary agency analytics platforms.
• Pull data from multiple sources using automated methods; clean and validate data using standard processes and perform regular data quality checks.
• Support data processes such as ETL (extract, transform, load); write scripts to automate or process data with guidance, leveraging databases to store and harmonize large datasets for analysis.
• Build analytical models (e.g., marketing mix, brand awareness, marketing attribution) and perform analysis with minimal guidance, using standard tools and applications with the ability to investigate non-standard results.
• Load models into optimization platforms and run simulations and optimizations as directed.
• Create and update presentations, analytical dashboards, and simulation tools to support clients and internal teams.
• Coordinate with internal and external clients for projects and workflows to ensure high-quality deliverables and timely execution with good degree of independence.
• Participate in client meetings and present analytical insights to internal teams and stakeholders, communicating complex findings clearly and confidently.
• Foster a mindset of continuous improvement by identifying opportunities to enhance processes and increase efficiency.
• Handle ad hoc assignments within the scope of the role; apply technical knowledge and judgment to solve problems in straightforward situations.
• Document processes and establish best practices.
• Support multiple projects with complex scope and tight deadlines.
• Establish relationships with clients and stakeholders and train associates or new joiners in the organizations.

Required skills

Desired skills

Employment type

Job function

Seniority level

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