Digital & e-Commerce Head (8 / 10 / 2025)...

Overview

Digital & e-Commerce Head for Central America and Andean Region at L’Oréal. Lead digital transformation and e-commerce strategy to keep the brand at the forefront of innovation and consumer engagement. Report to the General Manager and oversee a cross-functional team to deliver consumer-first digital experiences.

Responsibilities

• Digital Strategy Leadership : Define and implement a comprehensive digital strategy that aligns with the brand’s goals and ambitions.
• Media & Advocacy : Oversee media planning and advocacy efforts to amplify the brand’s presence and connect meaningfully with consumers.
• Content & Community Management : Drive the creation of engaging content and foster online communities to enhance consumer engagement.
• CRM & Data-Driven Marketing : Leverage consumer insights and data to build strong relationships and deliver personalized experiences.
• Performance & Innovation : Monitor key performance indicators, identify opportunities for improvement, and drive innovation across digital channels.
• Consumer-Centric Transformation : Champion a consumer-first approach, ensuring satisfaction and value at every touchpoint.

Qualifications

About L’Oréal

Join the world’s #1 beauty company, present in over 150 markets. We are driven by data, technology, innovation, and science, and we commit to inclusive recruitment and ethical hiring practices.

We are committed to guaranteeing inclusive recruitment processes and advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of gender identity or expression, sexual orientation, disabilities, socio-economic and / or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.

Location : Bogota, D.C., Capital District, Colombia

Note : The original listing includes multiple nearby postings and dates; this refined version focuses on the core role and its requirements.

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