Marketing Automation Expert

This role involves hands-on implementation of Microsoft Dynamics Marketing projects providing global user support and setting up automation workflows. The specialist will manage customer journey automation enable teams and ensure governance and quality consistency.

Responsibilities Functional implementation of marketing projects Microsoft Dynamics Marketing (MSD) in alignment with the product owner. Provide global MSD user support including office hours for the full team. Set up MSD audiences and segments for all teams including suppression lists. Develop automation and workflow setups focusing on lead management and admin/data workflows. Set up customer journey automation and email marketing campaigns. Enable and train team members. Develop and run governance and quality/consistency across marketing teams.

Qualifications :

Minimum 3 years of hands-on experience with marketing automation specifically with Microsoft Dynamics Marketing module HubSpot or similar

Proven expertise in customer journey strategy email marketing and automation.

In-depth knowledge of GDPR consent management and data privacy best practices. Strong experience in segmentation audience management and data quality practices.

Hands-on experience with journey automation and personalization

Experience with performance review reporting set up and campaign dashboards

Demonstrated ability to design and optimize workflows in marketing automation.

Proficiency in English language. Advanced

Additional Information :

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process including résumé screening candidate assessments interview scheduling job matching communication support and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQs principles of fairness transparency human oversight and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions require accommodations or wish to request human review were permitted by law please contact your local HR representative. For more information please visit NIQs AI Safety Policies and Guiding Principles: NIQ

NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.

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Our commitment to Diversity Equity and Inclusion

At NIQ we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race color religion sex (including pregnancy sexual orientation or gender identity) national origin age disability genetic information marital status veteran status or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion please visit the Work :

No

Employment Type :

Full-time

Experience: years
Vacancy: 1