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KeyMik
Head of MarketingKeyMik • Bogotá, Distrito Capital, Colombia
Head of Marketing

Head of Marketing

KeyMik • Bogotá, Distrito Capital, Colombia
Hace 8 días
Descripción del trabajo

Company: KeyMik
Location: Remote
Employment Type: Full-Time (Contractor)

Salary: base- $2000- $3000 per month commissions & annual bonus

OTE: $60k per month

About KeyMik

KeyMik is a marketing agency and growth platform that helps brands creators influencers and businesses grow through digital marketing influencer marketing affiliate marketing content creation paid advertising brand partnerships and technology-driven marketing solutions. Our mission is to help businesses build stronger brands generate more leads and drive measurable growth through innovative marketing strategies.

We are looking for a strategic creative and data-driven Head of Marketing to lead our global marketing organization and accelerate KeyMiks growth.



Position Summary

The Head of Marketing is responsible for developing and executing KeyMiks overall marketing strategy driving brand awareness lead generation customer acquisition and revenue growth. This executive leader will oversee all marketing functions manage cross-functional teams optimize marketing performance and ensure a consistent brand experience across every customer touchpoint.

This role combines strategic leadership with hands-on execution in a fast-paced growth-oriented environment.



Key Responsibilities

Marketing Strategy & Leadership

  • Develop and execute KeyMiks global marketing strategy.

  • Build lead and mentor a high-performing marketing team.

  • Define annual marketing objectives budgets and KPIs.

  • Create integrated marketing campaigns that support business goals.

  • Ensure consistent brand positioning and messaging across all channels.

  • Identify new market opportunities and growth initiatives.

Brand Management

  • Strengthen and protect the KeyMik brand.

  • Develop brand guidelines and messaging frameworks.

  • Oversee visual identity and creative direction.

  • Ensure consistency across websites social media advertising events and customer communications.

Demand Generation

Drive qualified leads for:

  • Marketing Services

  • Creator & Influencer Marketing

  • Affiliate Marketing Programs

  • Brand Partnerships

  • Business Consulting Services

  • Event Registrations

  • Platform Memberships

  • Enterprise Marketing Solutions

Develop campaigns using:

  • SEO

  • Content Marketing

  • Email Marketing

  • Social Media

  • Paid Advertising

  • Webinars

  • Events

  • Referral Marketing

  • Affiliate Marketing

  • Partnerships

Digital Marketing

Oversee:

  • Website optimization

  • Landing pages

  • Marketing automation

  • Lead nurturing

  • Conversion rate optimization (CRO)

  • Analytics and reporting

  • Paid media campaigns

  • Marketing technology (MarTech)

Content & Creative

  • Develop the content marketing strategy.

  • Oversee blogs videos podcasts newsletters and case studies.

  • Lead content production for social media and advertising.

  • Collaborate with designers videographers and copywriters.

  • Maintain editorial calendars and quality standards.

Product & Campaign Marketing

  • Launch new services campaigns and platform features.

  • Develop go-to-market (GTM) strategies.

  • Support Sales with marketing collateral presentations and campaigns.

  • Partner with Product and Operations teams on customer messaging.

Team Leadership

Lead and mentor managers across:

  • Digital Marketing

  • Content Marketing

  • Social Media

  • Influencer Marketing

  • Affiliate Marketing

  • Events Marketing

  • Brand & Creative

  • Marketing Operations

Recruit coach and develop marketing talent while fostering a culture of collaboration innovation and accountability.

Analytics & Performance

  • Required Skills:

    Bachelors degree in Graphic Design Creative Arts Marketing Communications or a related field (or equivalent professional experience). 5 years of experience in creative design advertising branding or content production. 2 years of experience leading creative teams. Strong portfolio demonstrating high-quality creative work across multiple formats. Excellent leadership communication and project management skills. Ability to manage multiple projects in a fast-paced environment. Preferred Experience in a marketing or creative agency. Experience working with creator and influencer campaigns. Knowledge of digital marketing and advertising. Experience managing remote creative teams. Familiarity with AI-powered creative tools and workflows.


    Required Education:

    bachelors degree or higher


    Experience: years
    Vacancy: 1
    Monthly Salary Salary: 2000 - 2000

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Head of Marketing • Bogotá, Distrito Capital, Colombia

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